Web consultant - Anselmo Machado


  • A highly trained and confident professional with significant experience in implementing web marketing strategy gained in experience in working closely with customers to fulfil their specific requirements and delivering on a deadline. Proven abilities in understanding client companies needs and delivering satisfying web marketing solutions within a specified budget and deadlines. Adaptable leader with strengths in motivating and managing staff and agencies to develop and maintain websites.

  • For web consultancy call 0750 470 4855 or email.

Work Experience


Web consultant
Zalox

06/2010 – present
  • Extensive UK market research and analusis
  • Sourcing new accounts
  • Customers online situation analysis and recomendation
  • Customers relationship management
  • Partners relationship management

Ecommerce manager
Merc

05/2009 – 05/2010
  • Online marketing planning and budgeting
  • Product management (description optimization, skus creation, stock control)
  • SEO (on page optimization including meta data and content optimization; off page optimization to include search engines insertion and relevant links creation)
  • Pay per click management (adds creation, keywords research and biding management)
  • Social Marketing (research target market preferences and creation of interaction i.e. Facebook, hi5, MySpace, YouTube)
  • Creation and management of email promotions
  • The creation of routine reports using Google Analytics and Microsoft AdCenter
  • Affiliates management
  • Customer service and site administraters management

Ecommerce administrator
Harrys of London

05/2008 – 04/2009
  • Online marketing planning and budgeting
  • Product management (description optimization, skus creation, stock control)
  • SEO (on page optimization including meta data and content optimization; off page optimization to include search engines insertion and relevant links creation)
  • Pay per click management (adds creation, keywords research and biding management)
  • Social Marketing (research target market preferences and creation of interaction i.e. Facebook, hi5, MySpace, YouTube)
  • Creation and management of email promotions#
  • The creation of routine reports using Google Analytics and Microsoft AdCenter

Systems and Ecommerce manager
Emma Hope's Shoes

09/2006 – 04/2008
  • Systems:
  • Draw developing strategy to connect retail, wholesale, accounts and production/design systems
    (also connect Head office to the shops, staff in Italy and ultimately to the factories)
  • Optimization of systems
  • Seasonal training of temporary staff to insert orders in production system (10.000 pairs in two weeks)
  • The creation of routine reports
  • Ecommerce:
  • Third party development management
  • Product management (description optimization, skus creation, stock control; image treatment and updates)
  • SEO (on page optimization including meta data and content optimization; off page optimization to include search engines insertion and relevant links creation)
  • Pay per click management (adds creation, keywords research and biding management)
  • Social Marketing (research and creation of interaction i.e. Facebook, hi5, MySpace, YouTube)
  • Creation and management of email promotions
  • Creation of strategy to collect data
  • Data analysis and reports creation

Web/graphic designer
Zalox (Multimedia Agency)

11/2005 – 05/2006
  • Website creation and updating
  • Image treatment and manipulation
  • Flash animation: design and creation
  • Free-hand, Corel Draw, Illustrator - drawing and illustration of vector graphics.
  • Audio treatment
  • Global sourcing for potential customers via site research
  • Web marketing and Search Engine Optimization

Customer Service Representative
SEXTISERV (Serviços Têxteis S.A.)

08/2000 – 11/2003
  • Managed a team of customer service staff
  • Maintaining client and partner relations
  • Continuous development of product knowledge
  • Extensive Portuguese/Italian market research and analysis
  • Sourcing new accounts

Personal Details

  • My interests include web developments technology, marketing, fashion, philosophy, squash, drawing, painting, food and cookery.
  • Born: 1978
  • Nationality: Portuguese
Freelance Web Consultant
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